Translate your AppStore and Google Play description

With PhraseApp it’s possible to translate your AppStore and Google Play description, too.

Create a project for your AppStore and Google Play description

  1. Go to the project overview
  2. Click Add Project
  3. Enter a project name
  4. Select the preferred file format (We recommend Excel or CSV)
  5. Select Apple AppStore Description or Google Play Description as the Main Technology
  6. Click Save

Your project was created and includes the keys for the selected store type. Next, you should add the locales you want to translate the description for your apps into.

If you need to know how to create locales we have a guide for this, too.

Predefined keys

When you create a project for your store description, PhraseApp will create all necessary keys for you, including the settings for the required max. length.

Apple AppStore descriptions

Key
name
Max. length
255
Description
The name of your app as it will appear on the App Store.

Key
description
Max. length
4000
Description
A description of your app, detailing features and functionality. It will also be used for your Apple Watch app.

Key
keywords
Max. length
100
Description
One or more keywords that describe your app. Keywords make App Store search results more accurate. Separate keywords with a comma.

Key
version_info
Max. length
4000
Description
Describe what's new in this version of your app, such as new features, improvements, and bug fixes.

Key
marketing_url
Max. length
255
Description
An URL with marketing information about your app. This URL will be visible on the App Store.
 

Google Play descriptions

Key
title
Max. length
30
Description
The title of your app as it will appear on the Google Play store.

Key
full_description
Max. length
255
Description
A description of your app, detailing features and functionality.

Key
short_description
Max. length
80
Description
A short description of your app.

Key
recent_changes
Max. length
500
Description
Describe what's new in this version of your app, such as new features, improvements, and bug fixes.

Key
website
Max. length
255
Description
The user-visible website for this app.

Key
promo_video
Max. length
255
Description
The URL for your promotion video on youtube.
 

Accessing translated descriptions for publishing

After the description for your apps is translated, we recommend downloading them as Excel or CSV files from PhraseApp and copy them into iTunes Connect / Google Play Developer Console.

Create a mobile app project and store description in one step

  1. Go to the project overview
  2. Click Add Project
  3. Enter the name of your mobile app project
  4. Select the preferred file format (probably iOS Localizable Strings or Android XML)
  5. Select iOS or Android as your Main Technology
  6. Check the checkbox Create an additional project for the store description
  7. Click Save

PhraseApp will create a project for your mobile app and a separate project for the store description in one step.

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